PROJECTS
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PROJECTS ~
Each of these projects began with a spark of curiosity and a desire to explore new opportunities. Whether it was diving into marketing strategies, accounting, or the connection between geology and real estate, I’ve sought to push my limits and learn as much as I can along the way. These projects not only represent my growth but also my commitment to continuously evolving and applying what I’ve learned.
And the journey doesn't stop here. I still have ongoing projects in the works, each one an exciting step toward discovering new insights, challenges, and opportunities. Stay tuned for more updates as these projects develop and continue to shape my academic and professional path.
Supergoop! Marketing Project
It all begins with an idea. For me, that idea took shape in the form of my Supergoop Honors Marketing project—an exciting opportunity to apply my marketing skills in a real-world setting. This project allowed me to explore a brand I admire and research the creative strategies used in a competitive market. From researching industry trends to breaking down marketing campaigns, I immersed myself in every step of the process.
What I learned is that marketing is all about storytelling. It’s not just about selling a product; it’s about creating a message that resonates with people. With Supergoop, I had the chance to envision how a narrative around their brand shows how effective marketing strategies can increase brand awareness, drive engagement, and build customer loyalty.
This project was a journey of growth. What started as an idea evolved into a comprehensive marketing strategy backed by research, and like any great project, it will continue to evolve as I gain more experience and insight. For now, it feels right, and that’s what counts.
Delta Honors Accounting Project
This project explored the financial intricacies of Delta Air Lines, delving into its operational strategies, profitability metrics, and sustainability initiatives. By analyzing Delta’s 2023 fiscal year, I uncovered how the airline navigates industry challenges like rising fuel costs while maintaining its position as a global leader.
Through this project, I examined revenue breakdowns, profit margins, and operational efficiencies, highlighting the company’s resilience and commitment to innovation. From understanding Delta’s approach to sustainability to interpreting key financial ratios, this research allowed me to connect accounting principles with real-world applications. It’s been an exciting opportunity to combine my academic knowledge with my passion for exploring how businesses achieve financial and operational excellence.
Geology in Real Estate
Geology is the unsung hero behind real estate and development. The study of Earth’s processes, landforms, and natural forces shapes how we build homes, businesses, and cities. This project explores how geological factors, from fault lines to flood zones, influence everything from land use to property values.
Understanding how geology impacts construction and development isn’t just for geologists; it’s a game-changer for real estate professionals and developers. The insights gained from this research demonstrate how smart geological considerations lead to safer, more sustainable buildings and neighborhoods. Whether it’s avoiding landslides, engineering earthquake-proof structures, or preparing for the effects of climate change, this project uncovers the powerful role geology plays in the built environment.
